If you're brand-new to online marketing, creating discs to send to your customers can be quite intimidating.

First you have to burn the disk, then you have to print the label for the disk, then you have to package the disk, and finally you need to ship the disk.

Now, how can this be handled at a big rate? Until today, I forgot just how much research and trial and error I've been through on this subject. Well, let me bring you up to speed real quick:

1. I use a piece of equipment that burns the discs, prints the label directly to the disk, and uses a robotic arm to move the discs through the process. It's called a Bravo 2 manufactured by Primera. The unit retails for approximately $2500, but it's very easy to find a brand new one on eBay for approximately $1500.

2. In order for this unit to be able to print directly to the disk face, your discs must be inkjet printable. There are two types of inkjet printable discs. White ones and silver ones. I use the silver ones more than the white ones, but this is just my preference. Either one will work well. The cheapest place I've found to buy these discs are at supermediastore.com

3. I ship many different discs for different types of offers. Some are more expensive than others, meaning the buyer paid more for them. The ones that cost the customer more are shipped in bubble pack envelopes, the free discs or extremely cheap disks are sent out an a single disk mailer. I buy all of these materials from supermediastore.com too.

The reason that I use this expensive piece of equipment, rather than burning each disk with my desktop computer is simply time management. The Bravo 2 saves so much time that it's worth triple its cost to me. If you don't feel that your level of business warrants this investment yet, create each disk until it does. But, once you make the leap, you be glad you did.

Respectfully,

Chuck Mullaney
www.iauctionsuccess.com
http://www.pajamaexecutive.com